Versuni Launches 100% Recycled Paper Packaging for Philips Home Appliances

SEATTLE (Scrap Monster): The Netherlands-headquartered domestic appliances brand Versuni has announced the launch of 100% recycled paper packaging for its Philips portfolio across the globe.

Implemented with immediate effect, Versuni’s revamped packaging is initially being introduced for Philips’ home appliances products, including its Air Purifier, Airfryer, Cordless Vacuum 800 series, Espresso Machine with LatteGo, and Steam Iron 3000 series.

Versuni said its 100% recyclable packaging has been designed to effectively endure transportation without the need for any additional protection.

This will also help the company’s customers to directly stick their shipping labels onto the packaging.

Versuni has significantly reduced the printed marketing area displayed on the box to ensure approximately 65% less ink.

The dimensions of the revamped packaging solution have been reduced, wherever feasible, to ensure space optimisation within the boxes themselves.

 Courtesy: www.packaging-gateway.com