SEATTLE (Scrap Monster): DS Smith is one among the world’s leading packaging companies that have been open to adopting circular ideas. The company has applied certain key principles in making its transition from the linear to the circular economy. These core principles were to keep products and materials in use, to design out waste and pollution and to regenerate natural systems.
In order to ensure that products and materials are kept in use, the company makes sure that it collects cardboard waste from customers, which are then recycled and used again to make new boxes. It repeats the above process up to 25 times, thereby ensuring maximum reusability.
One such initiative is the company’s collaboration with Koen Pack for its Dutch operations. Accordingly, Nijssen Recycling- DS Smith’s trusted local recycling partner collects cardboard recycling from Koen Pack’s plant in Amstelveen and bales it. These are collected by DS Smith every week into its De Hoop paper mill, where they are converted into recycled brown liners, which are then used in manufacturing new boxes.
DS Smith pays special attention to product design. Also, it supports several biodiversity projects. Both the above actions by the company have contributed to the transition to the circular economy.
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