There is no reason why the biggest diamonds and the best selection of diamond engagement rings, bridal jewelry, and wedding bands should only be found in jewelry stores in larger cities. For the last thirty-eight years Woodard's Diamond Showroom has been proudly located in Tullahoma, TN. After twelve successful years selling diamond bracelets, diamond earrings, diamond rings and certified diamonds, Jim Woodard moved his store into the Northgate Mall and watched as business expanded exponentially. Just over eight years ago, Jim realized his lifelong dream opening in his newest location. At twice the size and twice the selection, this new showroom is a diamond lover’s dream. “The selection and display that we have at Woodard’s Diamond Showcase is unlike any other that you will find in the area,” said Mr. Woodard, founder and president of his namesake company. “At least once a week we get a customer who remarks to us that they thought they would have to travel to Nashville or Atlanta to find a selection like what we offer, and that makes all of us very happy.” It is only fitting that Mr. Woodard would be thinking about how his business could help his community as he is well known around town for his involvement in numerous charitable boards and organizations.

Buying a diamond engagement ring should be one of the happiest experiences of your life. Worried about value? Not at Woodard’s Diamond Showroom! Every diamond is unique and it takes an expert to properly evaluate and select the finest and most beautiful diamond. Jim Woodard personally hand selects each diamond for Woodard’s Diamond Showroom. Traveling overseas to the major diamond cutting centers in Antwerp, Belgium, every diamond is painstakingly examined under magnification, compared with master color sets, tested under UV lights for fluorescence, and analyzed for proportion, polish and symmetry. Only a fraction of a percent of all diamonds examined make the grade as Woodard’s Signature Diamonds.  outside store Along with the expanded selection, new custom design center and in-house repair studio, Woodard's Diamond Showroom features well-trained staff that are not only professional but also constantly focused on training. Jim believes in continuing education, encouraging his employees to attend numerous seminars and jewelry exhibitions each year to ensure they have the latest knowledge in diamonds and fashion to be able to share with their customers. Come celebrate life’s special moments with a wonderful Woodard’s experience.