Solaricity brings to you 75 years of combined experience in business and electrical. We have taken the time and care to learn our trade and learn the industry before setting out on the important task of repowering Ontario.  Rob Ellis - President Rob is a Master Electrician who will over see the installation and test your system to ensure it is functioning to its peak performance. An electrician for over 35 years, Rob has the training and expertise to ensure that your job is done right.  Doug Lata - V.P. Business Development With 20 years experience, his first priority is making sure you, the customer, are satisfied. Certified through CanSIA and the Seneca Center for the Built Environment as a Photovoltaic Technician, Doug will assess your requirements and provide you with answers to any questions you might have in a clear and concise manner.  Rich Lata - Project Logistics Rich comes to us with 20 years of technical background and his forte is numbers. Designing systems that meet your needs and delivering top performance is his number one priority. Also a graduate of the Certified Photovoltaic Technician course at Seneca College, Rich has the know how to get the job sized and delivered on time and on spec.