Established in 1976 as J.R. Gold Designs and located in the heart of New York City, Rina and her company have created a formidable name in an industry sparkling with talent and diversity. Rina’s earlier career was filled with frequent travels to Italy to source materials, and journeys around the world in search of inspiration which paved the way for the creation of her designer line, Rina Limor Fine Jewelry. Rina continues to find inspiration for her unique designs in the sensual glamour of the Italian culture and the pursuit of life’s pleasures known as “La Dolce Vita – “The Good Life” - the carefree lifestyle made famous by Fellini’s legendary film that preached that life should be lived to its fullest. Rina Limor jewels transcend the moment and make a statement about that woman’s individuality and personal style. Celebrity followers include Katy Perry, Jennifer Lopez. Her jewelry designs have also graced the pages of publications such as W Magazine, Martha Stewart Weddings, Inside Weddings and Elite Traveler magazine. With retail partners across the U.S. including select fine jewelry retail stores in Canada and Puerto Rico, Rina Limor is dedicated to enhancing customer experience, providing women with an extraordinary product at great values, building relationships and ensuring customer satisfaction.