The Gold & Coin Exchange (GCE)! We are celebrating our 10th year in Cobb County as the largest and most successful Asset Acquisition & Loan company in Cobb County's long and rich history. We have separated ourselves from the pack by creating an environment where our clients know they will be valued and that their pricing will be the best in the industry.  Don't call us a pawn shop!! We ARE the LOCAL one-stop-shop professionals. Our faithful and prosperous client base has grown even during the current precious metal market downturn. Why you might ask? We have grown because we offer a multitude of services that run far deeper than simply purchasing your scrap metals. We have become a local leader in many other categories such as Diamond purchasing. We have direct relationships with the buyers in New York and Hong Kong which, in turn, allows us to offer unprecedented rates on loose diamonds and diamond Jewelry Also, we offer industry leading rates on gently worn Rolex, Patek Philippe, Ulysse Nardin, and Cartier timepieces. 

Our goal is to serve the best clients with the highest levels of  genuine, true, and tangible customer service which has been  missing in many levels from our industry for numerous years. We  aim to be the ONLY all inclusive Precious Metal, Rare Coin,  Diamond, and Bullion Exchange in the Southeast United States.  We aren't afraid to divulge the industry secrets about pricing and  prove to our competitors that we educate our customer base on  the buying process.