1919 Fernando Geiss' grandfather opens jewelry store in Santo Angelo, Brazil When Fernando Geiss’ maternal grandfather opened his first jewelry store in Santo Angelo, Brazil, he could have hardly known he was the spark to an almost century old legacy of jewelry excellence.1964 Bruno Geiss opens the first Geiss & Son's in Spartanburg, SC Immigrating to the U.S. in 1964, Fernando’s father, Bruno, began his own jewelry store in Spartanburg, South Carolina. Bruno’s strong influence was seen in the aspirations of his three sons to take over the family business. Stretching from the Upstate to the coast, the titular sons carry on their father’s namesake brand.

1973-75 Fernando attends Goldschmiedeschule Jewelry School in Germany Carrying on the family tradition, Fernando spent three years in Pforzheim, Germany mastering the art of goldsmithing at Goldschmiedeschule (Jeweler’s School) before returning to the United States. Combined with his life-long jewelry experience, Fernando used his newly acquired skills as the basis for Greenville’s newest premier jeweler. 1989-Present Fernando Opens Geiss & Sons in Greenville, SC In the 25 years that Geiss & Son’s has been on Haywood Road, we have set ourselves apart as one of the finest luxury jewelry and timepiece providers in the Upstate. Supplying designer lines from Italy, Holland, Switzerland, and New York to the discerning customers of Greenville has been our specialty since the beginning. We invite you to come share the level of warmth and family atmosphere that you can only find here at Geiss & Son’s Jewelers in Greenville, SC.