Diamonds R Forever is proud to be serving our area since 1987; delivering designer brands, excellent value, and superior customer care to every client. The knowledgeable staff at Diamonds R Forever is all non-commissioned, insuring you their full attention while serving you with expertise that is vital to your buying decisions.  We are honored to be recognized by our clients in Cobb Life Magazine and the Town Laker as "Best Jeweler".    We carry some of the most sought after designer jewelry, including Monica Rich Kosann, Jude Frances, Gabriel NY, Lafonn, Coast Diamond, Ti Sento Milano and so much more. We carefully curate each collection selected for its quality, beauty and excellent craftsmanship combined. We sell only what we are proud to wear ourselves.  Shop for the finest timepieces like Citizen and Citizen Signature or have us source a pre-owned Rolex.  

A full service jeweler, we can assist you with professional appraisals, estate jewelry valuations, gem identification, and repairs made by our on-site Master Jeweler boasting over a quarter century of experience. Ask about our restyling services. Our bench jeweler can redesign a beautiful new piece from items you no longer wear.  We take pride in supporting many worthwhile organizations in our community. We are a Partner in Education with Pitner Elementary School.    Diamonds R Forever values our loyal customers and welcomes new ones.  So stop by soon and say hello. You’ll be delighted at our hospitality and the beautiful selection that has made Diamonds R Forever the area’s most-treasured retailer