Betzalel "Bez" Ambar (born October 4, 1955 in Israel), is an American jewelry designer who came to claim worldwide recognition in 1982 with the invention of the Quadrillion® cut, better known as the Princess cut. Today he owns and operates the high-end fine jewelry business in Los Angeles, California, Bez Ambar Inc. Over the years he has made huge footprints in the jewelry design industry with his innovations in diamond cutting and setting.

CAREER

Bez Ambar moved to Los Angeles and founded Ambar Diamonds, Inc in 1979. Two years he later unveiled an invention 5 years in the making, the Princess cut diamond under the trademark Quadrillion®.

Initially created as a diamond distribution business utilizing Bez's connections at the Israel Diamond Exchange, the business quickly began to focus on jewelry design and distribution after creating a sample ring to market Bez's new Quadrillion. It was so well received, Ambar Diamonds went on to become renowned jewelry design company.

1985 was a year of fame and popularity for Ambar Diamonds when the ATW Quadrillion ring was chosen to receive the DeBeers Award.

3 years later, Bez Ambar once again stepped into the lime-light with the creation of his invisible setting, a rimless and prong-less setting, for square cut diamonds.

In 1992, Bez brought to the market a variant of his invisible setting, the “Boundless”, a rimless, prong-less setting, for round diamonds.

The year 1999 saw Ambar’s innovation of the Pavé setting in what we have come to know as the Micro-Pavé setting.

He then invented the Blaze® cut diamond in 2003 and most recently the round Divine Cut in 2015. These cuts feature fewer facets to maximize on the color dispersion aspect of diamonds called fire.

At Bez Ambar, our designs are custom made to order to the highest of standards. From casting to setting to polishing, each step is checked for quality and longevity and backed by a lifetime warranty.