Bruce Jewelers

Gary Bruce joined the business as a full time member in 1973. He is a third generation owner since 1979, continuing the business established in 1946 by the late George Bruce Sr. and the late George Bruce Jr. Gary is a graduate of Gem City College in Quincy, IL and received a Certified Master Watchmakers title from the American Watchmakers - Clockmakers Institute.

For over 71 years, Bruce Jewelers has served as one of North Central Illinois’ leading professional jewelry businesses. Our policy is to provide the customer with the finest quality products at competitive, everyday prices while offering trusted customer service. We are determined to maintain our traditional reputation for service while providing innovative design, repair and service products.

Jewelry Repair

We understand how important your pieces of jewelry are to you. When your jewelry is in need of repair, be assured that we take pride in caring for each piece of jewelry that is left with us, treating it as one of our own. Whether you require prong repairs, sizing or a more specialized repair, Bruce Jewelers will provide a practical solution. Bruce Jewelers will provide that trusted customer service our customers have come to expect.

Watch and Clock Repair

We offer onsite watch and clock estimates and repair, by our owner Gary Bruce who holds the title of Certified Master Watchmaker. We also offer while you wait battery and watch band replacement, whenever possible.

Custom Jewelry Design Services

Do you dream in diamonds? We do. Let our professional staff assist you in designing your dream piece of jewelry. Owner Gary Bruce uses his artist’s eye, coupled with his love for that perfect piece of jewelry, to help customers create one-of-a-kind pieces of jewelry that will stand the test of time. It is important to us that the customer is involved in the design process and plays a role in it. We rely on the customer to provide us with the initial ideas. With full color computer imaging, and CAD design, customers can view the final appearance of a jewelry creation custom designed by Bruce Jewelers.

Wanting to make enhancements to your existing jewelry or wishing for a matching wedding, anniversary or eternity ring for your engagement ring, we can create that special one of a kind piece of jewelry for you, to make all your dreams come true.

Bruce Jewelers provides these design services using the latest in both Digital Goldsmith imaging and Counter Sketch CAD design equipment and software.