Brocks Jewelers

Sherman Brock began Brock’s Jewelers in 1980 with some very basic principles.

1. Give the best service available.
2. Give the highest quality jewelry for the absolute best possible price.
3. Give a value that is matched by no one.

Mr. Brock has built Brock’s Jewelers one customer at a time. Over the years, the business established a reputation of quality and integrity that remains unsurpassed. Brock’s jewelers is highly rated on the Jewelers Board of Trade and Dunn & Bradstreet.

Since 1980, Brock’s Jewelers has joined forces with some of the most esteemed affiliations in the jewelry industry. Mr. Brock is a member of the Jewelers of America and the Alabama Jewelers Association. In addition, he is a local member of the Huntsville/Madison County and Madison Chamber of Commerce. Brock’s Jewelers is a reputable member of the North Alabama Better Business Bureau.

Why are our prices so much more reasonable than our competition and how are we able to offer such better quality?

There are three reasons why we are able to offer such a good value.

1. Overhead: Our retail location is out of the high rent district such as the malls, we do not have to pay for a large free standing store. Who wants to pay 1.5 to 4 times the price for a lower quality piece of jewelry just because the outside of their building looks fancy.
2. How We Buy: We buy our jewelry directly from legitimate manufacturers cutting out the wholesaler using many of our own designs and we are also Direct Diamond and Gemstone importers (this is not just a sales pitch). Most important we actually own our inventory unlike most of the big box stores, so called wholesale stores and chain stores. When you actually pay your vendors and pay them up front it gives you tremendous bargaining power.
3. Honest Educated Pricing Structure: Unlike most jewelry companies we do not mark up our jewelry with a high markup just so we can haggle with our customers on the price or make them think they are buying the merchandise at 50%-70%-80% off, we price all of our merchandise to compete with all of our competitors deep discounted sale prices to start with, so that our customers can get the best value whenever they are ready to make that important purchase. We give our customers the credit of having enough sense to pay attention to what they are actually paying for and not how big the % off sticker says or how much someone haggled off of the price to sell it to them.

Before you make your next jewelry purchase, you owe it to yourself to experience the difference of Brock’s Jewelers. The friendly staff will show their sincere commitment to you in selecting that perfect gift. At Brock’s Jewelers you will find some of the finest quality jewelry obtainable at the very best price. Whatever the need, your friends at Brock’s can help.

A Special Invitation

Locating a good jeweler in a new town can be tough. Where can you find Qualified Professionals who truly want to help you with your needs? This web site has been put together to introduce you to Madison’s Jeweler and maybe someday America’s jeweler. Brock’s Jewelers upholds Professionalism and Integrity with Southern Hospitality. At Brock’s, you can always expect quality jewelry and watches at the best price, backed by a full warranty and the best service anywhere. We look forward to seeing you soon.
Listings:

• Listed with the Jewelers Board of Trade
• Listed with the Dunn & Bradstreet

Memberships:

• Jewelers of America, Inc. Alabama Jewelers
• Association Member in good standing with the Better Business Bureau of North Alabama
• National Federation of Independent Businesses for 9 years Madison Business Association (Madison, Alabama)