Bullfrog Power Inc

About Bullfrog

Bullfrog Power, Canada's leading green energy provider, makes it easy for homes and businesses to switch to 100% renewable energy. By choosing Bullfrog Power's green energy, you can reduce your environmental impact, support new renewable energy project development in your region and across Canada, and help create a cleaner, healthier world.

When you choose Bullfrog Power, Bullfrog's generators inject 100% green electricity or 100% green natural gas onto the respective energy system to match the amount of electricity or natural gas your home or business uses. We ensure the energy going onto the systems on your behalf is from clean, renewable sources, displacing energy from polluting sources.

Your support also helps to bring new renewable energy projects online, locally within your region as well as across Canada.

Bullfrog's green electricity comes from a blend of wind and low-impact hydro power sourced from new Canadian renewable energy facilities, with at least 50% sourced directly from your region.

Sourced from a unique, ground-breaking methane-capture project situated on one of Canada’s thousands of landfills, Bullfrog’s green natural gas is a climate-friendly alternative to conventional, polluting natural gas. Through this innovative technology, biogas is captured, cleaned up, and injected onto the national natural gas pipeline, displacing fossil-fuel based gas and reducing CO2 emissions into the atmosphere.

With Bullfrog Power, your green energy purchase is verified by Deloitte annually to ensure that your renewable energy was produced and accurately counted and credited to you. As a Certified B Corporation, Bullfrog Power meets the highest standards of social and environmental performance, transparency, and accountability.

Thousands of Canadian homes and organizations are doing their part to address climate change and air pollution by switching to green energy with Bullfrog Power. Leading environmental and health groups including WWF Canada, the Pembina Institute, Canadian Physicians for the Environment, the Ontario Lung Association, and the Asthma Society of Canada bullfrogpower their premises to show their support for clean, renewable energy.

Together, the bullfrogpowered community is helping to reshape the Canadian energy landscape and lead the way to a renewably powered future.

Bullfrog Power's vision is to be Canada's source for smarter, greener energy solutions. Our mission is to inspire and empower people to lead the way to a renewably powered future.

Why are clean energy choices important?
Bullfrog's mission is founded on a belief that consumers have a unique power to change the world, and that it is important to make clean energy choices available so that consumers can exert their influence. When clean energy choices are available, many good things happen. Individuals have the opportunity to take action and reduce their own environmental footprint. As more and more people choose renewable energy, green solutions become increasingly affordable both as a result of the technology being improved and through economies of scale. And, collectively, our demand helps to increase the amount of renewable energy being generated and injected onto the energy systems. In addition, when thousands of people take a stand for renewable energy, they create an inspiring example for the rest of the community. They also send a powerful message to industry and government about the importance of renewable energy, and thereby initiate and enable political change. Having multiple energy choices available stimulates discussion, education and ultimately conservation and wiser energy management.

What is Bullfrog doing?
To achieve our vision, we provide 100% renewable energy choices to Canadians.

Bullfrog's green electricity comes from a blend of wind and low-impact hydro power sourced from new Canadian renewable energy facilities, with at least 50% sourced directly from your region.

Sourced from a unique, ground-breaking methane-capture project situated on one of Canada’s thousands of landfills, Bullfrog’s green natural gas is a climate-friendly alternative to conventional, polluting natural gas. Through this innovative technology, biogas is captured, cleaned up, and injected onto the national natural gas pipeline, displacing fossil-fuel based gas and reducing CO2 emissions into the atmosphere.

Our community also helps bring new community-based renewable energy projects online across Canada. We provide critical financing to help these projects through the construction and development phases—which can be the most difficult phases. To date, Bullfrog has supported more than 50 projects across Canada.

Bullfrog is raising the standards for green energy in Canada. We do this by exceeding current requirements, working to improve standards (such as the EcoLogoM standard for green electricity) and creating new standards (such as those developed through ICF International for green natural gas). We make publicly available audits of our product offerings by a nationally recognized accounting firm. These audits confirm that as much green energy has been injected onto the respective energy system as our consumers have purchased. And, we publish our emission reductions data and methodology. We partner with leading Canadian environmental non-governmental organizations on efforts to promote sustainability.

We are active in the electrification of transportation using renewable electricity. It is important that electric vehicles, as they become more common, run on renewable electricity in order to ensure that the pollution does not move from the vehicle's tailpipe to a polluting electricity generation facility. Through partnerships with bullfrogpowered customers Mitsubishi Canada and Nissan Canada, we are raising awareness of the important link between renewable energy and EVs. In early 2012, we made our biggest leap yet in this area by partnering with Chevrolet Canada to launch the Chevrolet Volt Bullfrog Power Edition, Canada's first EV to come with emissions-free, renewable electricity.

As a Certified B Corporation, Bullfrog Power meets higher standards of social and environmental performance, transparency, and accountability. Unlike traditional corporations, Certified B Corporations are required to consider the impact of their decisions on their employees, suppliers, community, consumers, and the environment.
We have also committed to donate 10% of after-tax operating profits to organizations that support environmental sustainability. The founders have also pledged 10% of the founding equity to organizations that promote sustainability.

As always, we continue to advocate for conservation and energy efficiency, for which new forms of renewable energy are no substitute. Even with conservation and renewable energy, there are times currently when fossil fuel is an unavoidable choice, for instance for necessary car or air travel. A sister company, Less Emissions, offers Canada's highest quality carbon offsets.1

How can you help?

If you share a vision of a clean energy future, there is a lot you can do to help make it a reality. Think about how energy is used in your life. Take steps to reduce your energy use and become more energy efficient. Switch to buying clean energy where you can and support organizations that are doing the same. Get involved with organizations that are promoting more sustainable energy policies and add your voice to those calling for change.

Bullfrog Power Green Energy Audits

Green electricity and green natural gas are unusual products. As such, they may seem difficult to evaluate. How can you, as a customer, be sure that green energy is genuinely being generated on your behalf? What measures are in place to ensure that the energy is injected onto the respective electricity or natural gas system? And, is there any risk that the environmental benefits (such as carbon emission reductions) are being 'double-counted', i.e., that someone else is taking credit for that green energy?

Your safeguard is a green energy audit. Bullfrog Power's green energy products are based on a legally binding contract under which a provider is obligated to retire green energy attributes on behalf of its customers. An audit is the proof customers have that their green energy provider meets its commitments.

Bullfrog pioneered the concept of an annual audit for green electricity retailers when it launched in 2005. We also created an audit for green natural gas when we launched that product in 2011.

Environmental Benefits

Choosing green energy is a practical and meaningful way to reduce your organization's environmental impact and enhance your reputation for good corporate citizenship.

Bullfrog Power's green energy enables business to...
Reduce your environmental impact
Choosing green energy for your facilities is an easy and significant way to reduce your environmental impact. Bullfrog ensures that clean, renewable energy is put onto the energy systems on your organization's behalf. You help reduce greenhouse gas emissions and pollution in our atmosphere.

Find out just how many CO2 emissions you'll eliminate—based on the size of your business—through our green energy emissions calculators.
Support the development of new green energy projects across Canada
By paying a premium for green energy, you help make renewable energy facilities economically viable for their operators and provide the market demand to grow an industry that can play a leading role in our fight against climate change.

Bullfrog also uses the support of our customers to provide critical financial support to new renewable energy project development in your region and across Canada. By choosing Bullfrog's green energy, you're increasing demand for renewable energy and encouraging the development and expansion of clean energy projects.

Support high-quality Canadian renewable energy products
Bullfrog Power is committed to providing the highest quality products supported by transparent, reliable reporting on their associated environmental benefits. Across Canada, Bullfrog Power's green electricity is sourced exclusively from wind and hydro facilities that meet—and in most cases exceed—EcoLogoM standards for renewable energy. EcoLogo is Canada's most widely recognized and respected multi-attribute environmental certification mark.

Our green natural gas product is also produced right here in Canada, at a landfill gas project in Quebec. The facilities meet strict environmental standards as defined by ICF International, a global consulting firm that specializes in environmental issues.

Both products are audited annually by Deloitte to verify that as much green energy has been injected onto the respective energy system as our customers have purchased, and that we have retired all emissions credits related to customer contracts, thereby preventing double counting of the environmental benefits.