ERA Rolls Out 100 Collection Points in E-Waste Recycling Push

The 7 Days of Eco-activism initiative will take place for the second year in a row later this month.

SEATTLE (Scrap Monster):   The E-Waste Recycling Authority (ERA) will once again be collecting your old electronics and you could win prizes for dropping off aging tech.

The 7 Days of Eco-activism initiative will take place for the second year in a row later this month. Last year, ERA collected 164 000kgs of old electronics in just one weekend and this year it’s looking to collect ewaste from more South Africans.

To that end, ERA is setting up ewaste collection points at 100 Makro and Pick n Pay stores specifically to encourage drop-offs during the 7 Days of Eco-activism.

“Off the back of last year’s successful E-waste Day initiative with Makro, we noticed there was a real need for industry stakeholders – from recyclers, policy makers, manufacturers – to collaborate more closely for greater impact,” says Ashley du Plooy, chief executive officer at ERA.

To that end, ERA will be hosting industry events next week on 7th and 8th October in Midrand. Over these two days ERA will host talks presented by special guests including Pascal Leroy, director general of the world’s largest international association for e-waste, the WEEE Forum.

“The very idea of recycling electronic waste is not well-known to people, so we find these educational engagement campaigns to be crucial in growing awareness for making true impact in the home. Our recent market insights shows that South Africans do understand there is an intrinsic value to their items, but the result has been e-waste hoarding,” explains du Plooy. “We’re hoping to get e-waste out of people’s homes and into the proper systems for treatment, reuse, and recycling.”

We recommend getting rid of your ewaste during the 7 Days of Eco-activism if for no reason other than to possibly win an airfryer or other prizes. As we’ve mentioned in the past, groups such as ERA do important work as disposing of electronics in a landfill can leech dangerous chemicals into the ground, potentially poisoning ground-water supplies and irreversibly damaging the environment.

 Courtesy: www.htxt.co.za

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