WGC Publishes Latest Edition of India Retail Investor Insights Report

WGC noted that lack of trust in the product or industry has been a barrier for gold to meet the needs of investors.

SEATTLE (Scrap Monster): The World Gold Council announced publication of its latest edition of India Retail Investor Insights Report that outlines preferences of Indian investors. As per the report, gold coins and gold jewellery continues to find place among top five investments held by Indians.

According to the report, nearly 52% of the investors already owned some form of gold. Interestingly, 48% have made investments into gold during the previous one year. This clearly suggests that gold continues to occupy prominent role in investment portfolio, primarily due to its excellent returns over the past several years.

The WGC survey of 1,005 rural and 1,280 urban investors revealed that 33% of the urban income and 24% of the rural income goes into investments. It found that nearly 29% of those who never bought gold want to buy it. Also, 67% of those who have already bought the metal still want to buy more of it. Only 4% expressed dislike for gold as an investment.

WGC noted that lack of trust in the product or industry has been a barrier for gold to meet the needs of investors. Also, 65% of the potential gold investors lack knowledge on factors impacting gold price.

Based on the survey results, WGC concluded that true potential of gold could be realized only through increasing investors’ trust, educating them and by delivering more innovations in product and marketing strategies.

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